Confused about how to choose the Best Email Marketing Software and Services?

Welcome! Trying to choose the best email marketing services for your business can be difficult. Our website will provide all the necessary information so that you can choose the best email marketing software for your important email campaigns. There are many options around and it can get really confusing for an average email marketer. We have done extensive research and tested the top email marketing software. We provide original, unbiased reviews and detailed email marketing software and best autoresponders 2015 comparison of the most popular providers.

Comparison Table of the Top Email Marketing Software Services / Best Autoresponders 2015-2016:

GetResponseAweberBenchmark EmailVertical ResponseConstant ContactMailigeniContactMad Mimi
GetResponseAweberBenchmark EmailVertical ResponseConstant ContactMailigeniContactMad Mimi
Click to visit website Getresponse Logo Aweber Logo Benchmark LogoVR Logo Constant Contact LogoMailigen Logo icontact link to website Mad Mimi Logo
Good (4.3)
GetResponse Rating
Fair (3.7)
Aweber Rating 2014
Good (4.0)
Benchmark Rating
Average (3.3)
Vertical Response Rating 2014
Fair (3.5)
Constant Contact Rating
Average (3.3)
mailigen rating
Average (3.3)
iContact Rating
Fair (3.5)
mad mimi rating
Features 5 Stars 4 Stars 4 Stars 2 Stars 4 Stars 3 Stars 3 Stars 2 Stars
Price 5 Stars 4 Stars 3 Stars 4 Stars 3 star rating 4 Stars 3 Stars 5 Stars
Deliverability 2 Stars 4 Stars 3 Stars 4 Stars 3 Stars 4 Stars 4 Stars 5 Stars
Newsletter Creation 4 Stars 3 Stars 4 Stars 2 Stars 3 Stars 2 Stars 3 Stars 2 Stars
Ease of Use 5 Stars 4 Stars 5 Stars 4 Stars 4 star rating 4 Stars 4 Stars 4 Stars
Support 5 Stars 4 Stars 5 Stars 4 Stars 4 star rating 4 Stars 3 Stars 3 Stars
YesYesYesNoYes NoYesNo
GetResponseAweberBenchmark EmailVertical ResponseConstant ContactMailigeniContactMad Mimi
YesYesYesNoYesYesEnterprise Customers OnlyYes
YesNo$14 per 100 testsNoNoNoNoNo
Letter, Fax, Voice, SMS BroadcastNoNoNoNoNoSMS BroadcastsNoNo
GetResponseAweberBenchmark EmailVertical ResponseConstant ContactMailigeniContactMad Mimi
1GB free Unlimited Images (10MB each) 10 MB free (unlimited for $5/month)-Up to 2 GB free 10MB Free (100 MB for $5)5MB Free (10MB for 10%, 25MB for 20%)Unlimited
YesYesMost PlansYesYesYesNoYes
Phone SupportYesYesYesYesYesYesYesNo
Email SupportYesYesYesYesYesYesYesYes
Live Chat24x7Yes24x7-YesYesYesYes
$25$29$28.95$26.40 $40$25$29.50$16
10K subscribers/month$65$69$73.95$66.40$90$60$74$42
25K subscribers/month$145$149$149.95$128$195$120$149$89
Trial Offer30 Days30 DaysFreeFree60 Days30 Days30 DaysFree
Non-Profit discountsYesYesYesYesYesYesYesNo
Student DiscountsNoYesNoNoNoNoNoNo

Why to Use an Email Marketing Software?

An email marketing software contributes significantly to the success of an online business. Almost every major company that sells a service or a product takes advantage of an email marketing software in order to get more leads and customers.

Email marketing can be really easy if you have the right and the best email marketing software that caters to your requirements. Even more advantageous is a software that is hosted on a provider’s website. There are certain benefits of going with an email marketing service that offers online software. Since such services specialize primarily in running email marketing campaigns, they do a number of things, which are not possible for you to do as an individual or a small company. If you are wondering about which one is the best email marketing software, then consider signing up for a trial offer first for more than one company that is listed in the comparison table above, and then decide which one works for you.

What is the Advantage of Subscribing to Email Marketing Services to Send Out Bulk Emails?

The companies that specialize in email marketing service and provide an online email marketing software have static IP addresses and if they send out a huge volume of emails on a regular basis, the ESPs (Email Service Providers) and ISPs (Internet Service Providers) start recording their statistics and assign a reputation score to them. The same is also done at many third-party websites, that receive data from ISPs and ESPs. Having higher reputation scores mean faster deliverability of your messages and lesser bounce backs and more messages landing in the inbox instead of spam folders. There are many other things that are done by these companies like constantly monitoring the delivery of the their client’s messages, maintaing their reputation scores, becoming part of ISPs’ Feedback Loop Programs etc. They also keep up with the CAN-SPAM policies and the international laws relating to email marketing.

Why Top Email Marketing Services are Popular

Most of the major companies use the services of such companies and there is a good reason for that. It is essential for any online business to start building their email list of subscribers as soon as possible and the online email marketing software services help them achieve that. Once you sign up with them, they will provide a code that you can put on your website. The code converts into a sign-up form and when somebody visiting your website signs up, an automated opt-in process takes place that records the visitor’s information and places them on your mailing list automatically. Most of the tasks in handling the list are done automatically, so that you have to spend the least amount of time.

The Money Is In the List

So goes the saying. It is much easier to convert your potential customers and leads that are already on your mailing list, to buyers. There are many helpful resources offered by the email marketing software services that help you send targeted messages.

Go For the Top E-mail Marketing Software

If you are not already using an email marketing service, then try it out. You wouldn’t really know their potential unless you use their services. Fortunately, most of these services offer free trails so that you don’t have to pay anything. And the comparison table displayed above and detailed reviews will help you choose the top email marketing software for yourself or your business. Good Luck!

Compare E-mail Marketing Software with Ease

Choose the best email marketing software using the comparison table and reviews on our website and in case you run into any difficulties or questions, just send us a message and we will get back to you at the earliest.

Please note that if you click on a link and buy a product on this website, we may get paid incentives.

Click on individual ratings to read a detailed review
Application Programming Interface provides software to software communication. If you are a developer and want to integrate your software with an email marketing software, it must offer an API. For example, maybe you are already using a software like Saleforce and want to send out an email newlsetter to your contacts using an email marketing software's API.
With an iPhone application, you are able to control your email campaigns from your iPhone device. Usually such applications may not offer the full functionality, for example, you may not be able to create an email campaign. However, you may be able to do things like add contacts, view stats, send out drafts etc.
With an Android application, you are able to control your email campaigns from your Android device. Usually such applications may not offer the full functionality, for example, you may not be able to create an email campaign. However, you may be able to do things like add contacts, view stats, send out drafts etc.
Email Archives automatically store all of your email newsletters sent to a certain list, on a webpage. Your subscribers can visit the webpage anytime and read your past newsletters that you had sent to your subscribers. The webpage/site will typically look like a blog with an easy to read format.
With an autoresponder, a series of emails can be sent out to your subscribers automatically once they have completed an action, for example, subscribing to your list on your website. This is a highly effective marketing method to turn your subscribers into leads or customers. You can set up the frequency of the autoresponder in the email marketing software system so that your subscribers can receive messages daily, every other day, weekly etc.
Event marketing software lets you organize events by sending out email invitations, letting people register online, collecting payments and sending out tickets/passes that the registrants can receive by email and print them out.
Google Analytics integration offers a free way to track the source and usage patterns of traffic to your website. By inserting proper links in your email messages, you will be able to determine how much traffic came from the emails to your website.
Inbox Preview lets you see (before you send out your email newsletter) how your message will appear in email programs like Outlook, Gmail, Yahoo etc. as well as mobile devices like iPhone, iPad, Android etc.
Get your subscribers to do a survey online. Invitations can be sent by email. You an view the survey results online. Also view reports for your online surveys to improve the effectiveness of your survey invitations, or create a new mailing list of respondents.
These are reports generated automatically that tell you how many people opened your message and how many people clicked on the links in your message. A useful feature that tells you whether your subscribers are really interested in reading your messages or not.
Create a message now and set a date and time to send the message later on and it will be sent automatically at your specified schedule.
Whenever you post a message on your blog etc., your subscribers will automatically get a copy of it via email.
Divide your list based on different categories and then you can send different or modified messages to them. For example, you can have a category of young adults, professionals and senior citizens. For each category, you can send a slightly different message based on their needs.
When you send out an email campaign, an update is automatically posted on your Facebook and Twitter accounts.
Extend your reach by letting customers and prospects follow you on Twitter, Facebook, LinkedIn and your blogs. Let your readers share your campaigns on their own social networks.
Before sending out a message, find out what kind of score your email will be given by a popular spam filter. If it’s too high, then you can change your message and remove objectionable matter.
Test your email campaign to find out how good it is. For example, you can create 5 messages, with different personalization techniques, subjects, and styles. Send the message to a small group of people. Each version will be tested automatically and then you can choose the best one for your campaign.
Store images online that you may have to insert in your messages.
Insert relevant images into your newsletters to give a unique look to each message, which makes people more interested in reading them. The email marketing software will provide several images that you can choose from.
Makes sure that all your subscribers receive your newsletter exactly at the same time even if they belong to different time zones. For example, a subscriber in Tokyo will receive an email at 10 am in his time zone and another subscriber in Toronto will receive it at 10 am also, based on her time zone.
Some companies will charge you based on the number of messages that you send. Having the Unlimited Messages feature means that you don’t have to worry about how many messages you are sending, however in this case the number of subscribers will be limited based on the plan chosen by you.
We have only provided rates of three price plans for the sake of comparison. Please visit the website of the email marketing provider to get detailed information on all the plans.